Premier Baby Boutique in Johannesburg


Come explore all we have to offer and be inspired by our product range, service and quality.


Premier Baby Boutique in Johannesburg


Share your registry with friends & family or use it to keep track of everything you need for that special little one!

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Premier Baby Boutique
in South Africa

Baby Boutique in South Africa

Welcome to Baby & I, Your Premier Baby Boutique

Baby & I Melrose offers a unique experience as a Baby Boutique in South Africa. We hold a niche in the baby and children’s industry by providing the world’s premier shopping experience for expectant and new parents. From cots to travel systems to educational toys to nursery décor, we have an exclusive range to help you welcome your bundle into your life.

On Line Baby Boutique

As a Premier Baby Boutique in South Africa, we focus on offering exceptional essential baby products and brands with attention to detail and providing quality items all delivered to your door. 

We offer premium brands and products available at your fingertips 24 hours a day. 

Baby Boutique in South Africa

Baby Shower Gift Registry

Can’t sleep due to baby kicking? 

You can set up your gift registry anytime, anywhere. Fill the registry with your favourite baby products.

Your family and friends near or far can have access to your registry anytime, anywhere. They can order and we will deliver to your door.

Featured Products in our Baby Boutique

15 % Discount when you order the Baby and I Delux House Set which includes the compactum, toy storage unit and the stylish cot which turns into a toddler bed.

R500 off Baby and I Rocking Chairs perfect for your Nursery to bond and soothe Baby

Enter our Competition

In conjuction with Parenting Hub

Closes 31 May 2022

New In Store

Not sure what to buy for an expectant Mom and Dad?


We have introduced gift vouchers to be used in our online store.

Free Gift Wrapping Available on All Products

Shop Baby & I premier baby products, delivered to your door for your convenience and comfort.

Keep up To Date

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